Lacoste Ad campaigns has been very huge and iconic with their group jump photo shoot. There you can see the models playing with some mini fans, bikes, umbrella and some floatation device while wearing the fancy collection of the season.

The concept started on the Spring/Summer 2008 collection wherein they showcase their colorful collection jumping to the air. I think the concept was fresh and good as they show how fun can a person be in wearing Lacoste. So far, my favorite is the Lacoste Red! Fall 2008 Collection.

Check out the evolution of Lacoste Jump!

SPRING/SUMMER 2008

FALL/WINTER 2008/2009

SPRING/SUMMER 2009

FALL/WINTER 2009/2010

SPRING/SUMMER 2010

Oh yeah! We were casted!

And as we are looking forward to the first Maple Leaf to fall, Lacoste has recently unveil their campaign for the Fall/Winter 2010/2011.

Nice huh!? Are we expecting for some techno dancing collection from Lacoste?

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